Are you looking for the best WordPress product review plugins? Yes? Here are some of the best product review plugins to add affiliate reviews, customer reviews, and more.
Product reviews are the backbone of any successful e-commerce website. It allows new customers to build trust in your recommendations.
WordPress is the most popular content management system (CMS) on the market. It offers countless plugins to add various features to the WordPress site, including product reviews.
WordPress product review plugins can help you add product review features to get more traffic, boost affiliate link clicks, and more. You don’t need coding knowledge.
A WordPress product review plugin lets you add star ratings, pros and cons lists, schema markup (which helps Google display rich snippets), and even interactive comparison tables. It increases the professionalism of your website.
In this post, we’ve handpicked some of the best WordPress product review plugins.
Why Use Product Review Plugins in WordPress?
Imagine you want to buy a smartphone online. Would you buy it without checking reviews? Probably not.
If you have an e-commerce website, allowing your customers to add reviews is a smart way to add social proof to your website and boost sales.
Even if you have a niche review site where you publish reviews of products and services, you can use a product review plugin. The right plugin can optimize your reviews in search results so you can get more clicks and traffic.
For affiliate marketers, review plugins are more essential. A well-structured review plugin ensures that your review doesn’t just look nice but also increases your chances of earning a commission.
WordPress product review plugins can help you add additional features to your online store, review site, or affiliate marketing.
Benefits of Using Product Review Plugins in WordPress
Adding a product review plugin directly impacts your website’s performance. Let’s break down the top benefits you’ll enjoy when using one.
1. Boosting SEO with Review Snippets
The best WordPress review plugins come with schema markup, a type of structured data that helps Google understand your content. Google can display rich snippets—those eye-catching star ratings and review scores you often see in search results.
Moreover, rich snippets improve your CTR (Click-Through Rate). People often love to click on the search results with ratings.
2. Improving User Trust and Engagement
WordPress review plugins enhance user trust by presenting product evaluations professionally and transparently. A well-structured review with ratings, pros and cons, and even user-submitted feedback is likely to get more attention.
Additionally, review plugins allow customers to submit ratings or comments on your reviews. This not only builds trust but also keeps people on your site longer, reducing bounce rates and signaling to search engines that your content is valuable.
3. Increasing Conversion Rates
A review plugin optimizes your reviews for conversions by displaying essential information. For example:
- Highlights key features in comparison tables.
- Displays affiliate buttons strategically.
- Uses call-to-action (CTA) boxes within reviews.
A review plugin offers the combination of credibility, SEO visibility, and ease of navigation, which leads to significantly higher conversion rates compared to plain text reviews.
Key Features to Look for in a WordPress Review Plugin
There are many WordPress review plugins available. Not all plugins are worth trying. You need to know what features matter in a WordPress review plugin.
Here are some must-have features for a WordPress review plugin:
- Schema Markup Integration: This feature helps search engines like Google understand what your content is all about and enables rich snippets.
- User Ratings and Voting System: It allows users to leave ratings or vote on whether your review was helpful, adding credibility and interactivity.
- Customizable Review Criteria: A good review plugin should let you create custom review criteria tailored to the product category.
- Integration with Other Tools: The plugin should be compatible with SEO plugins, caching tools, and popular themes. Otherwise, the plugins may conflict with each other.
- Speed Optimization: The plugin should be lightweight, so it doesn’t affect page load times. Since speed affects SEO, review plugins have to be optimized for speed.
- Mobile Responsiveness: Most users browse on their mobile phones. A review plugin should be fully responsive and optimized for all devices.
- Support and Documentation: A good plugin always has clean documentation and a responsive support team.
So, let’s explore some of the best WordPress review plugins. We’ve included both free and premium review plugins for your WordPress site.
Overview of the Best WordPresss Product Review Plugins
| Plugins | Pricing | Best For |
|---|---|---|
| WP Review Pro | Free + Premium ($67/year) | Beginners + Best review plugin |
| AIOSEO | Free + Preimum ($49.50/year) | SEO Plugin + Adding product review schema |
| Smash Balloon Reviews Feed Pro | Free + Premium ($49/year) | Displaying reviews from Yelp, Facebook, and Google |
| WP Social Ninja | Free | Social Feed + Social Reviews |
| Site Reviews | Free | Adding a simple reviews section for free |
| WP Customer Reviews | Free | Collecting customer reviews + Schema markup |
| Customer Reviews for WooCommerce | Free | Adding reviews to WooCommerce stores |
| Widgets for Google Reviews | Free | Adding Google reviews |
| Photo Reviews for WooCommerce | Free | Adding basic reviews to your WooCommerce site |
1. WP Review Pro
- Pricing: Free + Premium ($67/year)
WP Review Pro by MyThemeShop is the best WordPress review plugin on the market. It offers a great balance of features and usability.
It’s the perfect review plugin whether you are reviewing products, books, movies, games, or anything else. It supports 19 types of snippets, including article, book, game, movie, music, and product. You can select your preferred snippet in a few clicks.
WP Review Pro comes with various pre-made templates. You can select any pre-made templates to start immediately. You can also customize each template’s colors and other elements from the control panel itself.
It also offers multiple rating systems for different products, such as stars, points, percentages, thumbs up, and circle rating criteria to create perfect reviews for all products.
This WordPress review plugin is compatible with any WordPress theme and integrated with Google Places Reviews, Facebook Reviews, and Yelp Reviews.
WP Review plugin can also create a comparison table to compare the features of multiple products. This feature will help your customers to make purchasing decisions.
Pros:
- User-friendly and optimized for speed
- Various custom widgets to add a variety of reviews to your footer, sidebar, and other widget enabled areas of your website
- Create a pros and cons section for each product
- Call to Action (CTA) button in review box
- Show average rating from author or users
- Add pros & cons in the review comment
- Import ratings from other plugins
- WooCommerce integration
- Mobile friendly
Cons:
- Limited features in the free version
Why We Recommend WP Review Pro: It’s the best review plugin on the market. It comes with various pre-made templates, supports many snippets, and allows you to add reviews from other sources.
2. AIOSEO
- Pricing: Free + Premium ($49.50/year)
All In One SEO (AIOSEO) is one of the best SEO plugins for WordPress. It can easily add schema markup to your website without requiring any code changes. You can choose from over 20 schema types to get rich snippets in search results.
Schema markup plugins, like AIOSEO, help search engines better understand your content and display your product reviews properly.
Schema markup doesn’t appear on your website for visitors to see. However, rich snippets will catch potential visitors’ attention and are more likely to get clicks from the search results.
When you write your review, the AIOSEO plugin will automatically detect the right schema type. You don’t have to do anything. Moreover, it allows you to enter relevant product information for search engine bots to read.
Pros:
- Track your most important keywords right in WordPress
- TruSEO on-page analysis
- SEO revisions to track every change you make to your content’s SEO
- WooCommerce SEO tools that optimize product pages, categories, and more
- Speed optimized for performance
- AI Writing Assistant optimize your content for search engines
Cons:
- The plugin doesn’t have pre-made templates for product reviews
- It does not let you add product reviews from other sources
- Limited features in the free version
Why We Recommend AIOSEO: This SEO plugin optimizes your product reviews for SEO. The product review schema helps search engines to understand your content and improve your rankings.
3. Smash Balloon: Reviews Feed Pro
- Pricing: Free + Premium ($49/year)
Smash Balloon: Reviews Feed Pro is another handy WordPress review plugin. It supports reviews from multiple platforms, such as Yelp, Google, Trustpilot, WordPress.org, TripAdvisor, and Facebook.
When we tested this plugin, we found it super easy to set up. Create your feed, customize it to your liking, hit embed–and you’re done!
You can customize review feeds according to your theme, so they blend seamlessly into your site. It improves your site’s user experience.
It offers multiple layout options: list, carousel, and masonry that allow you to showcase your content in any way you want. The intuitive feed editor lets you control the look, colors, spacing, and more.
You can show as many feeds of your reviews as you’d like. You can also combine reviews from several sources into a single feed.
Lastly, its reliable backup caching system will always display even if there’s a problem with the Reviews API.
Pros:
- Up to 100 Review history
- Page speed optimized
- Highlight specific reviews
- Responsive
- No technical knowledge required
Cons:
- The free version only allows Yelp or Google reviews
Why We Recommend Smash Ballon Reviews Feed Pro: This plugin is suitable for displaying a product review feed from another source, like Yelp, Facebook, or Google.
4. WP Social Ninja
- Pricing: Free
WP Social Ninja is the All-in-One social media plugin for WordPress. It allows you to embed your favorite social feeds like Instagram Feed and Facebook Feed.
It’s compatible with leading review platforms, such as Google Reviews, WooCommerce Reviews, Yelp Reviews, Airbnb Reviews, and more.
It offers various layouts and template variations to display your social testimonials with the most stylish and customizable settings panel from the WP Social Ninja dashboard.
This plugin has both a free and a pro version. With the free version, you’ll get enough features to add reviews on your website.
Pros:
- Embed social feeds from Instagram, YouTube, and Facebook
- Supports Google Reviews, Airbnb Reviews, and more
- Schema snippet features
- Popup chat box anywhere
Cons:
- Limited review support in the free version
Why We Recommend WP Social Ninja: It’s free and offers enough features to add reviews on your website.
5. Site Reviews
- Pricing: Free
Site Reviews is a complete review management solution for your WordPress site. It’s designed to work similarly to Amazon, Tripadvisor, and Yelp.
It comes with jam-packed features and options than almost every other free review plugin. It gives you full control over your site’s review settings. You can control how you want to gather reviews and display them on your website.
The plugin provides blocks, shortcodes, and widgets, which help you create reviews instantly. Also, reviews can be assigned to categories, posts, pages, custom post types, and users.
Pros:
- Pin your best reviews so that they are always shown first
- Integrates with your WooCommerce products
- Includes 5 layers of protection from spam
- Prevent people from submitting more than one review per day
- Display a summary of your review ratings from high to low
- Display your reviews and ratings in search results
Cons:
- Limited mobile responsiveness
- A large number of reviews can impact your site’s performance
Why We Recommend Site Reviews: It’s the perfect solution to add a simple reviews section to your site for free.
6. WP Customer Reviews
- Pricing: Free
WP Customer Reviews is another plugin that allows you to set up a specific page on your blog to collect/receive customer testimonials for your business/service, or to write reviews about a product.
For example, you can create a dedicated page to showcase testimonials and improve your social proof and conversions.
The reviews are displayed to visitors in a friendly format, but search engines see the Schema.org microformat. It’ll help your reviews to feature in rich snippets.
The plugin supports both business and product review types. It can be used on multiple pages and posts. Moreover, you can prevent spam reviews by approving or rejecting reviews before they go live.
Pros:
- Completely customizable review forms
- Works with caching plugins and custom themes
- Admin responses can be made and shown under each review
- Fast and lightweight
- Reviews can be edited by admin for content and date
Cons:
- Limited features to approve and filter reviews
- Limited customization options
Why We Recommend WP Customer Reviews: The plugin is completely free and offers basic review features. If you’re on a budget, WP Customer Reviews is one of the best WordPress review plugins.
7. Customer Reviews for WooCommerce
- Pricing: Free
The Customer Reviews for WooCommerce plugin is dedicated to increasing engagement, building loyalty, improving SEO, and driving more sales with social proof.
It offers various review features that are essential for WooCommerce stores. You can send an automated, personalized email reminder to each customer after each transaction. It helps collect more feedback without manual follow-ups.
The plugin allows you to add a Q&A section to your product pages. Your customers can attach photos and vote on reviews.
Pros:
- Manual review reminders by WhatsApp with the ‘click to chat’ integration
- Enhanced reviews, including ratings, images, voting and filtering options
- Offer discounts in exchange for reviews
- Integration with Google Shopping
- Import and export reviews
Cons:
- No spam filtering option
Why We Recommend Customer Reviews for WooCommerce: This free plugin is suitable for WooCommerce stores and offers a user-friendly interface.
8. Widgets for Google Reviews
- Pricing: Free
The Widgets for Google Reviews plugin helps you display Google reviews on your website. It comes with many eye-catching styles and designs. It takes only two minutes to display Google reviews.
All you need to do is copy your link into the widget and then follow the simple process to display it on your WordPress page. You can display up to 10 Google reviews. Moreover, you can filter reviews by rating.
Pros:
- 40+ Widget layouts
- Free usage
- Hide any reviews
- Shortcode integration
- Support popular website page builders: Gutenberg, Elementor, Page Origin, Beaver Builder, WPBakery, and Divi
- Zero loading time
- Widget lazy load
Cons:
- Only support Google reviews
Why We Recommend Widgets for Google Reviews: It’s a free plugin to display Google reviews.
9. Photo Reviews for WooCommerce
- Pricing: Free
The Photo Reviews for WooCommerce is an ultimate review plugin for WooCommerce. It helps you send review reminder emails to customers.
Your customers can post reviews and include photos. Moreover, you can send thank-you emails with WooCommerce coupons to customers.
Pros:
- The plugin allows customers to attach pictures to reviews and display those pictures along with the review on the front-end
- Set a maximum picture size that customers can attach to their reviews
- Select to display the newest or oldest review first on front-end
- Filter reviews by rating, contain pictures or verified buyers
Cons:
- Limited features compared to premium plugins
Why We Recommend Photo Reviews for WooCommerce: It’s a free plugin that allows basic review features.
Which is the Best WordPress Product Review Plugin?
In our opinion, WP Review Pro is the best WordPress review plugin. It comes with pre-made templates, multiple rating systems, and complete spam protection.
If you want to boost your website rankings with schema markup, AIOSEO is the best WordPress plugin for you.
If you want to add product reviews from platforms like Yelp, Google, TripAdvisor, or Facebook, the Smash Balloon Reviews Feed Pro plugin is the best option.
For a free WordPress product review plugin, WP Customer Reviews and Site Reviews is the best option.
FAQs
Do product review plugins improve SEO?
Yes, product review plugins can improve your site’s SEO if they have a schema markup feature. Also, the plugins add new content to your site, which can further improve search engine rankings.
Additionally, reviews left by customers often contain relevant keywords that can help with your on-page SEO.
Are free review plugins enough, or should I go for a premium one?
Free plugins like WP Customer Reviews or Site Reviews are good for beginners. They offer basic but effective features such as star ratings and pros/cons lists.
If you want advanced customization, affiliate link integration, or professional templates, premium plugins like WP Review Pro are the best option.
Can I use more than one review plugin at the same time?
You can use more than one review plugin, but it’s not recommended. Using multiple review plugins can cause conflicts, slow down your website, and even break your design. Therefore, use one WordPress review plugin that fits your needs.
Conclusion
WordPress product review plugins can help you build trust, engage readers, and boost SEO on your site. Whether you’re running an affiliate marketing blog, an e-commerce store, or a niche product site, these plugins make your reviews more professional, interactive, and persuasive.
From free options like WP Customer Reviews and Site Reviews to premium solutions like WP Review Pro, there’s something for everyone, regardless of budget or technical expertise.
The key is to choose a plugin that aligns with your goals—whether that’s maximizing conversions, building a community around user reviews, or ranking higher on Google with rich snippets.
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